SEO Strategy and Planning with examples Lesson 10.1: Understanding SEO Strategy - What is an SEO strategy?: An SEO strategy is a plan to improve your website's search engine rankings and drive more traffic. - Why is an SEO strategy important?: An SEO strategy is important because it helps you focus on specific goals and...

Advanced seo topics with examples Lesson 9.1: Technical SEO Auditing - What is technical SEO auditing?: Technical SEO auditing is the process of identifying and fixing technical issues on a website. - How to conduct a technical SEO audit: Use tools like Screaming Frog and Ahrefs to identify technical issues. - Common technical SEO issues:...

SEO - Analytics and Tracking with examples Lesson 8.1: Understanding Analytics - What is analytics?: Analytics is the process of collecting and analyzing data to understand website behavior and performance. - Why is analytics important?: Analytics is important because it helps you understand your audience, track performance, and make data-driven decisions. - Types of analytics...

Local SEO with examples Lesson 7.1: Understanding Local SEO - What is Local SEO?: Local SEO is the process of optimizing your website for local search results. - Why is Local SEO important?: Local SEO is important because it helps your business appear in local search results, increasing visibility and driving foot traffic. - Types...

SEO - Link Building and Outreach with examples Lesson 6.1: Understanding Link Building - What is link building?: Link building is the process of acquiring hyperlinks from other websites to your own website. - Why is link building important?: Link building is important because it improves search engine rankings, increases referral traffic, and builds brand...

Technical SEO with examples Lesson 5.1: Website Architecture and Structure - Why website architecture is important: A well-structured website helps search engines understand content hierarchy and relevance. - How to optimize website architecture: - Use a clear and logical URL structure. - Organize content into categories and subcategories. - Use breadcrumb navigation and internal linking....

SEO - Content Creation and Marketing with examples Lesson 4.1: Understanding Your Audience - Why understanding your audience is important: Understanding your audience is crucial to create content that resonates with them and drives conversions. - How to understand your audience: - Conduct surveys and polls to gather information. - Analyze website analytics to understand...

SEO - On-Page Optimization with Examples Lesson 3.1: Page Title Optimization - What is a page title?: A page title is the title of a webpage that appears in search engine results pages (SERPs) and browser tabs. - Why is page title optimization important?: Page title optimization is important because it helps search engines understand...

Keyword Research and Planning Keyword research and planning are crucial steps in SEO. They help you identify the most relevant and high-traffic keywords related to your business, product, or service. Why Keyword Research is Important 1. Targeted traffic: Keyword research helps you attract targeted traffic, which means people who are actively searching for the products...